← Unusual insider activity · Company hub
YUM Yum! Brands, Inc.
Insider figures are trailing 90 days, open-market Form 4 only. Institutional figures are the latest reported quarter. These windows are not simultaneous.
-$2.0M net selling - trailing 90 days
0 buyers - 5 unique sellers
Historical context: most recent complete month (2026-09) is the 77th percentile of this ticker's monthly net P/S flow over 24 complete months. Lower percentiles are more selling; higher are more buying. P10–P90: -$3.3M to $0.
Institutional activity: not available - insufficient comparable institutions for the latest complete quarter.
open-market Form 4 only - grants, exercises, tax withholding excluded. ~ derived from SEC-reported shares x price.
Institutional activity: not available - insufficient comparable institutions for the latest complete quarter.
Who is responsible
| Insider | Role | Net activity | Rows |
|---|---|---|---|
| Russell David Eric | Sr. Vice President, Controller | -~$1.2M | 1 |
| Skeans Tracy L | COO and CPO | -~$0.6M | 1 |
| Mezvinsky Scott | KFC Division CEO | -~$82K | 2 |
| Turner Christopher Lee | Chief Executive Officer | -~$80K | 2 |
| Mezvinsky Scott | KFC Division CEO | -~$33K | 1 |
Transactions
| Date | Insider | Role | Type | Shares | Price | Value |
|---|---|---|---|---|---|---|
| October 1, 2026 | Mezvinsky Scott | KFC Division CEO | S | -241 | 136.89 | ~$33K |
| September 1, 2026 | Turner Christopher Lee | Chief Executive Officer | S | -261 | 153.64 | ~$40K |
| September 1, 2026 | Mezvinsky Scott | KFC Division CEO | S | -268 | 153.64 | ~$41K |
| August 24, 2026 | Skeans Tracy L | COO and CPO | S | -3494 | 158 | ~$0.6M |
| August 3, 2026 | Turner Christopher Lee | Chief Executive Officer | S | -261 | 153.15 | ~$40K |
| August 3, 2026 | Russell David Eric | Sr. Vice President, Controller | S | -7961 | 153.15 | ~$1.2M |
| August 3, 2026 | Mezvinsky Scott | KFC Division CEO | S | -268 | 153.15 | ~$41K |
| July 1, 2026 | Powell Aaron | CEO - Pizza Hut | S | -6001 | 160.42 | ~$1.0M |
| July 1, 2026 | Turner Christopher Lee | Chief Executive Officer | S | -250 | 160.42 | ~$40K |
| July 1, 2026 | Mezvinsky Scott | KFC Division CEO | S | -277 | 160.42 | ~$44K |
| June 1, 2026 | Mezvinsky Scott | KFC Division CEO | S | -261 | 148.14 | ~$39K |
| June 1, 2026 | Turner Christopher Lee | Chief Executive Officer | S | -270 | 148.14 | ~$40K |
| May 26, 2026 | Tresvant Sean | Taco Bell, CEO, YUM CCO | S | -3000 | 154.68 | ~$0.5M |
| May 19, 2026 | Powell Aaron | CEO - Pizza Hut | S | -6001 | 152.35 | ~$0.9M |
| May 15, 2026 | Skeans Tracy L | COO and CPO | 8 reported sale rows | 1837 | — | ~$0.3M |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -15 | 152 | ~$2K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -414 | 152 | ~$63K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -22 | 152 | ~$3K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -396 | 152 | ~$60K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -33 | 152 | ~$5K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -427 | 152 | ~$65K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -521 | 152 | ~$79K |
| May 15, 2026 | Skeans Tracy L | COO and CPO | S | -9 | 152 | ~$1K |
| May 1, 2026 | Turner Christopher Lee | Chief Executive Officer | 2 reported sale rows | 500 | — | ~$80K |
| May 1, 2026 | Turner Christopher Lee | Chief Executive Officer | S | -250 | 160.48 | ~$40K jointly filed |
| May 1, 2026 | Turner Christopher Lee | CEO, Chairman of Board | S | -250 | 160.48 | ~$40K jointly filed |
| May 1, 2026 | Mezvinsky Scott | KFC Division CEO | S | -277 | 160.48 | ~$44K |
| April 1, 2026 | Mezvinsky Scott | KFC Division CEO | S | -271 | 154.18 | ~$42K |
| April 1, 2026 | Turner Christopher Lee | CEO, Chairman of Board | S | -257 | 154.18 | ~$40K |
| March 2, 2026 | Mezvinsky Scott | KFC Division CEO | S | -287 | 166.29 | ~$48K |
| March 2, 2026 | Turner Christopher Lee | CEO, Chairman of Board | S | -238 | 166.29 | ~$40K |
| February 26, 2026 | Turner Christopher Lee | CEO, Chairman of Board | S | -242 | 166.02 | ~$40K |
| February 26, 2026 | Mezvinsky Scott | KFC Division CEO | S | -284 | 166.02 | ~$47K |
| February 17, 2026 | Skeans Tracy L | COO and CPO | 2 reported sale rows | 8311 | — | ~$1.3M |
| February 17, 2026 | Skeans Tracy L | COO and CPO | S | -5341 | 160.16 | ~$0.9M |
| February 17, 2026 | Skeans Tracy L | COO and CPO | S | -2970 | 160.8 | ~$0.5M |
| February 13, 2026 | Mezvinsky Scott | KFC Division CEO | S | -1612 | 164.63 | ~$0.3M |
| February 5, 2026 | Powell Aaron | CEO - Pizza Hut | S | -12000 | 161.44 | ~$1.9M |
| December 1, 2025 | Mezvinsky Scott | KFC Division CEO | S | -276 | 153.17 | ~$42K |
| November 17, 2025 | Skeans Tracy L | COO and CPO | S | -12166 | 149.18 | ~$1.8M |
| November 11, 2025 | Powell Aaron | CEO - Pizza Hut | 3 reported sale rows | 2790 | — | ~$0.4M |
| November 11, 2025 | Powell Aaron | CEO - Pizza Hut | S | -449 | 150.48 | ~$68K |
| November 11, 2025 | Powell Aaron | CEO - Pizza Hut | S | -727 | 150.48 | ~$0.1M |
| November 11, 2025 | Powell Aaron | CEO - Pizza Hut | S | -1614 | 150.48 | ~$0.2M |
| November 6, 2025 | Mezvinsky Scott | KFC Division CEO | S | -1755 | 148.81 | ~$0.3M |
| November 5, 2025 | Mezvinsky Scott | KFC Division CEO | S | -273 | 154.27 | ~$42K |
| November 5, 2025 | Burkhardt Erika | Chief Legal Officer & Corp Sec | S | -1269 | 149.37 | ~$0.2M |
| October 1, 2025 | Mezvinsky Scott | KFC Division CEO | S | -275 | 152.59 | ~$42K |
| September 15, 2025 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7176 | — | ~$1.1M |
| September 15, 2025 | Gibbs David W | Chief Executive Officer | S | -1976 | 149.8 | ~$0.3M |
| September 15, 2025 | Gibbs David W | Chief Executive Officer | S | -5200 | 149.8 | ~$0.8M |
| September 2, 2025 | Mezvinsky Scott | KFC Division CEO | S | -270 | 145.27 | ~$39K |
| August 15, 2025 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7106 | — | ~$1.0M |
| August 15, 2025 | Gibbs David W | Chief Executive Officer | S | -5152 | 146.84 | ~$0.8M |
| August 15, 2025 | Gibbs David W | Chief Executive Officer | S | -1954 | 146.84 | ~$0.3M |
| August 15, 2025 | Skeans Tracy L | COO and CPO | S | -12220 | 148.24 | ~$1.8M |
| August 14, 2025 | GRADDICK WEIR MIRIAN M | — | S | -2038 | 145.3 | ~$0.3M |
| August 6, 2025 | Mezvinsky Scott | KFC Division CEO | S | -263 | 139.92 | ~$37K |
| August 6, 2025 | Cornell Brian C | — | 2 reported sale rows | 2080 | — | ~$0.3M |
| August 6, 2025 | Cornell Brian C | — | S | -87 | 139.92 | ~$12K |
| August 6, 2025 | Cornell Brian C | — | S | -1993 | 139.92 | ~$0.3M |
| July 15, 2025 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7117 | — | ~$1.0M |
| July 15, 2025 | Gibbs David W | Chief Executive Officer | S | -5160 | 146.6 | ~$0.8M |
| July 15, 2025 | Gibbs David W | Chief Executive Officer | S | -1957 | 146.6 | ~$0.3M |
| July 1, 2025 | Mezvinsky Scott | KFC Division CEO | S | -272 | 148.28 | ~$40K |
| June 16, 2025 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7032 | — | ~$1.0M |
| June 16, 2025 | Gibbs David W | Chief Executive Officer | S | -5102 | 144 | ~$0.7M |
| June 16, 2025 | Gibbs David W | Chief Executive Officer | S | -1930 | 144 | ~$0.3M |
| June 4, 2025 | Mezvinsky Scott | KFC Division CEO | S | -268 | 145.97 | ~$39K |
| May 15, 2025 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7063 | — | ~$1.0M |
| May 15, 2025 | Gibbs David W | Chief Executive Officer | S | -5123 | 145.57 | ~$0.7M |
| May 15, 2025 | Gibbs David W | Chief Executive Officer | S | -1940 | 145.57 | ~$0.3M |
| April 15, 2025 | Gibbs David W | Chief Executive Officer | S | -5139 | 146.7 | ~$0.8M |
| March 17, 2025 | Gibbs David W | Chief Executive Officer | S | -5293 | 154.24 | ~$0.8M |
| March 6, 2025 | Skeans Tracy L | COO and CPO | 2 reported sale rows | 9536 | — | ~$1.5M |
| March 6, 2025 | Skeans Tracy L | COO and CPO | S | -5217 | 158.35 | ~$0.8M |
| March 6, 2025 | Skeans Tracy L | COO and CPO | S | -4319 | 158.35 | ~$0.7M |
| March 6, 2025 | Burkhardt Erika | Chief Legal Officer & Corp Sec | 4 reported sale rows | 597 | — | ~$95K |
| March 6, 2025 | Burkhardt Erika | Chief Legal Officer & Corp Sec | S | -82 | 159.07 | ~$13K |
| March 6, 2025 | Burkhardt Erika | Chief Legal Officer & Corp Sec | S | -316 | 159.07 | ~$50K |
| March 6, 2025 | Burkhardt Erika | Chief Legal Officer & Corp Sec | S | -137 | 159.07 | ~$22K |
| March 6, 2025 | Burkhardt Erika | Chief Legal Officer & Corp Sec | S | -62 | 159.07 | ~$10K |
| March 6, 2025 | Gibbs David W | Chief Executive Officer | S | -2403 | 160 | ~$0.4M |
| March 5, 2025 | Russell David Eric | Vice President, Controller | S | -5000 | 158.66 | ~$0.8M |
| March 5, 2025 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 30604 | — | ~$4.9M |
| March 5, 2025 | Gibbs David W | Chief Executive Officer | S | -20604 | 160.03 | ~$3.3M |
| March 5, 2025 | Gibbs David W | Chief Executive Officer | S | -10000 | 158.3 | ~$1.6M |
| February 10, 2025 | Russell David Eric | Vice President, Controller | 3 reported sale rows | 18251 | — | ~$2.6M |
| February 10, 2025 | Russell David Eric | Vice President, Controller | S | -5000 | 144.63 | ~$0.7M |
| February 10, 2025 | Russell David Eric | Vice President, Controller | S | -6124 | 144.63 | ~$0.9M |
| February 10, 2025 | Russell David Eric | Vice President, Controller | S | -7127 | 144.63 | ~$1.0M |
| February 10, 2025 | Skala Justin | — | S | -1523 | 145.28 | ~$0.2M |
| December 16, 2024 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7070 | — | ~$1.0M |
| December 16, 2024 | Gibbs David W | Chief Executive Officer | S | -3255 | 137.06 | ~$0.4M |
| December 16, 2024 | Gibbs David W | Chief Executive Officer | S | -3815 | 137.06 | ~$0.5M |
| November 15, 2024 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7059 | — | ~$1.0M |
| November 15, 2024 | Gibbs David W | Chief Executive Officer | S | -3810 | 135.94 | ~$0.5M |
| November 15, 2024 | Gibbs David W | Chief Executive Officer | S | -3249 | 135.94 | ~$0.4M |
| October 15, 2024 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7005 | — | ~$0.9M |
| October 15, 2024 | Gibbs David W | Chief Executive Officer | S | -3756 | 134.43 | ~$0.5M |
| October 15, 2024 | Gibbs David W | Chief Executive Officer | S | -3249 | 134.43 | ~$0.4M |
| September 16, 2024 | Gibbs David W | Chief Executive Officer | 2 reported sale rows | 7005 | — | ~$0.9M |
| September 16, 2024 | Gibbs David W | Chief Executive Officer | S | -3249 | 134.43 | ~$0.4M |
| September 16, 2024 | Gibbs David W | Chief Executive Officer | S | -3756 | 134.43 | ~$0.5M |